WSD Opens New Shanghai Office to Strengthen Social Marketing Presence

Author: WSD

Shanghai, February 2026 — WSD has officially opened its new Shanghai office, marking another important milestone in the company’s continued expansion in China’s social marketing industry. The new office was launched during the Lantern Festival, symbolizing reunion, growth, and a fresh beginning for the company’s next stage of development.

front door of wsd shanghai office

Located at Room 1112, Building B, NetEase West Bund R&D Center, No.99 Longshui South Road, Xuhui District, Shanghai, the new office reflects WSD’s long-term commitment to strengthening its service capabilities and supporting brand growth in China’s dynamic digital marketing landscape.

ribbon-cutting ceremony at the new WSD Shanghai Office

The opening ceremony brought together partners and industry friends from leading media platforms including Xiaohongshu and Bilibili, as well as representatives from various marketing and brand communities. During the ceremony, WSD China CEO DahaoZhu and Vice Presidents Li Chen and Chen Yang officially unveiled the new office location, marking the start of a new chapter for WSD’s Shanghai operations.

Vice President Li Chen delivered the opening remarks, expressing sincere appreciation to partners and media platforms for their continued support. Guests attending the event were also presented with special Pop Mart Year of the Horse blind box gifts, symbolizing good fortune and prosperity for the year ahead.

WSD VP Li Chen giving a speech at the shanghai office ribbon cutting ceremony

During his speech, CEO Dahao Zhu emphasized the strategic importance of expanding into Shanghai.

WSD CEO Dahao Zhu giving a speech at the ribbon cutting ceremony for WSD Shanghai new office

“WSD China has always upheld the core value of achieving client success. Establishing our Shanghai office allows us to stay closer to the forefront of marketing innovation and respond more efficiently to client needs with professional and value-driven services.”

He also highlighted WSD’s commitment to working alongside media platforms and partners under the principle of value co-creation, aiming to build a healthier and more collaborative marketing ecosystem.

A Strategic Location for Growth

The new WSD Shanghai office is located in the NetEase West Bund R&D Center, a landmark business complex in the Xuhui West Bund district. The modern workspace features open layouts designed to encourage collaboration and creativity, alongside shared amenities such as lounges, meeting spaces, and dining facilities.

outside view of the new WSD shanghai officce building

Convenient access to public transportation and surrounding commercial infrastructure provides employees with an efficient and comfortable working environment.

interior view of the WSD Shanghai Office

For WSD, establishing a presence in Shanghai is not simply an office relocation — it represents a strategic step toward strengthening its nationwide service network and expanding its ability to deliver full-funnel social marketing solutions.

reception at the WSD shanghai office

As one of China’s most important international business hubs, Shanghai gathers multinational companies, leading brands, and cutting-edge marketing resources. By deepening its presence in the city, WSD aims to provide more responsive, localized, and innovative marketing services for clients seeking sustainable brand growth.

A New Beginning

As lantern lights illuminate the city and mark a season of reunion, WSD begins a new journey in Shanghai.

With Shanghai as a new starting point, WSD will continue to uphold its mission of empowering brand growth through professional service and social marketing expertise. Guided by its client-first philosophy, the company remains committed to delivering exceptional marketing solutions and supporting brands as they scale and grow in an increasingly competitive global market.